Digital Signage

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Tangible Benefits

Tangible Benefits

Unprecedented cinema quality, low-cost video delivery to multiple screens.

BI is a leading provider of digital signage solutions for retailers, shopping centers, financial institutions and bank branches, hotels, and many other verticals.

We believe that digital signage can be as simple as knowing your ABCs. Enterprises are investing heavily in these solutions to Advertise, Brand, and Communicate with both customers and employees. Broadcast International recognizes that digital signage has evolved beyond simply displaying content to large screens. Customers want to leverage video walls, kiosks, tablets, and personal smart devices for a more interactive and engaging experience.

Why it works

  • As much as 75% of buying decisions are made inside of the place of business.
  • Independent research shows that Digital signage solutions can increase sales by more than 65%.
  • Digital signage provides timely, engaging information to your target audience, just when it matters most. In fact, 30% of customers who viewed digital signage made an unplanned purchase after seeing a product featured on an in-store video display.
  • Digital signage reduces costs by captivating users and enabling self-service fulfillment.
  • It dynamically delivers image advertising, product information, promotions, menu offerings, news, and entertainment to your customers, in a high impact way they’ll remember.
  • Digital Signage also delivers up-to-the-minute product information and company updates directly to your sales associates.

Digital Posters & Brochures

Digital Posters & Brochures are tools that speed the flow of information, improve recognition, increase recall & increase sales in a dynamic, digital way.

Customers of retailers, higher education, hotels and other industries are much more responsive to digital information than print materials.  Research shows that viewers are 5 to 10 times more likely to view digital content versus the same information in print

And viewers are 2-5 times more likely to recall messaging associated with digital content versus print.

With Digital Posters and Brochures assets are immediately published which eliminate  costs associated with print and distribution. Another key factor: Enterprises maintain digital control of assets eliminating the liability of diaplaying expired or outdated content.

Go Green! Create brand equity with this environmentally friendly approach to digital information.

Automated Content Refresh-  With Managed Media Serivces from Broadcast International, Digital Posters and Brochures can be organized into a playlist with each asset being displayed for a specific period of time.  Eyes will continue to be attracted to the display based on motion, colors, brightness, etc.  Research shows that viewers are 5 to 10 times more likely to view digital content versus print.  Additionally, viewers are 25-30 times more likely to recall messaging associated with digital content versus print.

Call to Action. Promote interactivity with touch screens and quick response codes allowing users to  immediately respond to the digital content.  Campaign effectiveness is dramatically increased for immediate ROI.